Our Picks of the Best Fitness Websites

Honestly, website design might not be at the top of list of what excites you about your gym. Yet, we know that it plays a part in bringing members and engaging audiences to your gym -- which is pretty exciting!!

All that is to say, that gym website designs are actually pretty exciting to us! 🤩 So this year, we took a look at some websites and gathered a list of what excites us (and why). By no means is there a science behind how we decided, but we did (try to) follow a few different criterias:

Criteria for Selection

• Target Audience: Who is the website designed for (beginners, athletes, specific niches)?
• Content Quality: Is the information accurate, engaging, and up-to-date?
• Workout Variety: Does the website offer a diverse range of workouts or specialize in a particular area?
• User Experience: Is the platform easy to navigate and visually appealing?
• Community Features: Does the website foster a sense of community and interaction?
• Cost and Value: What is the pricing structure, and does it justify the offered features?

So, considering some of those values, we came up with a list of what's meaningful to our, check it out! 

Top 10 Fitness Websites to Transform Your Health:

Nike Training Club (NTC)‍

For a well-rounded fitness experience, NTC offers a vast library of free and premium workouts, catering to all fitness levels. With its focus on athletic performance and integration with wearable technology, NTC empowers users to achieve their goals. Some specifics on what the website does well:

• Targets athletes and fitness enthusiasts seeking structured workouts
• Offers a diverse range of high-quality video workouts led by expert trainers, including strength training, cardio, yoga, and specialized programs.
• Provides a user-friendly interface with personalized workout plans and progress tracking features.
• Fosters a strong sense of community through challenges and social sharing.
• Offers a mix of free and premium content, providing excellent value for users.

‍Peloton:‍

Immerse yourself in a studio-like atmosphere with Peloton's interactive bikes and treadmills. Enjoy live and on-demand classes led by energetic instructors, creating a motivating and engaging workout environment.

Caters to individuals seeking immersive, studio-style workouts at home.

Delivers high-production value classes led by charismatic instructors, primarily focusing on cycling and running but also offering strength training, yoga, and meditation.

Offers an engaging user interface with interactive features and leaderboard competition.

Creates a strong sense of community through live classes, social media integration, and leaderboard challenges.

Requires an initial equipment investment but provides various subscription options to accommodate different preferences.

Fitbit:‍

Beyond its popular fitness trackers, Fitbit provides a comprehensive platform for tracking workouts, nutrition, and sleep. Benefit from personalized insights, guided programs, and a strong community to support your fitness journey.

Targets health and fitness enthusiasts seeking to track overall wellness.

Provides informative articles, workout guides, and nutrition tips.

Offers a range of workouts, including guided sessions and integration with popular fitness apps.

Focuses on data-driven approach with personalized insights and tracking tools.

Cultivates a strong community through challenges, social sharing, and forums.

Offers free basic features with additional benefits for premium subscriptions.

MyFitnessPal:‍

Master your nutrition with MyFitnessPal's extensive food database and calorie tracking features. Set goals, connect with friends, and gain valuable insights into your eating habits to achieve your desired physique.

Targets individuals focused on weight management and nutrition tracking.

Provides an extensive food database and calorie tracking tools.

Integrates with popular fitness trackers for comprehensive tracking.

Offers a simple and intuitive interface for easy food logging.

Fosters a strong community through forums and social sharing.

Provides a free basic version with additional features available through premium options.

Yoga with Adriene:

Find your inner peace with Adriene Mishler's gentle and accessible yoga classes. Suitable for beginners and experienced practitioners alike, this platform offers a variety of styles and focuses on building a strong mind-body connection.

• Caters to yoga enthusiasts of all levels, especially beginners.
• Offers high-quality video content with clear instructions and a calming demeanor.
• Provides a wide range of yoga styles and difficulty levels.
• Offers a user-friendly platform with easy navigation and search functionality.
• Fosters a strong sense of community through social media and online interactions.
• Primarily free content with optional paid memberships for additional features.

Beachbody on Demand:

Transform your body with Beachbody's intense workout programs led by renowned fitness experts. From high-intensity interval training to dance-based workouts, find the perfect challenge to push your limits.

Targets individuals seeking structured workout programs and accountability.

Offers high-energy workouts led by experienced fitness trainers.

Provides a wide range of programs to suit various fitness goals.

Offers a user-friendly platform with progress tracking and nutrition guidance.

Fosters a strong community through challenges and social media groups.

Requires a subscription-based model for access to the vast library of workouts.

Nerd Fitness:‍

Embrace a fun and gamified approach to fitness with Nerd Fitness. Level up your health, unlock achievements, and build a strong community with like-minded individuals.

Targets individuals seeking a fun and gamified approach to fitness.

Provides engaging and informative articles and workout guides.

Offers a variety of workout styles and challenges.

Creates a user-friendly website with a strong community focus.

Fosters an active online community with forums and social media groups.

Offers free content with premium membership for additional features and benefits.

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StrongLifts 5x5:‍

Build strength and muscle efficiently with StrongLifts 5x5, a beginner-friendly weightlifting program. Focus on compound exercises and progressive overload to achieve impressive results.

• Targets weightlifting beginners seeking a simple and effective program.
• Provides clear and concise information about the 5x5 program.
• Primarily focuses on weightlifting but includes supplementary exercises.
• Offers a simple and straightforward platform with clear instructions.
• Fosters a strong online community for support and motivation.
• Provides a free program with optional paid coaching and supplements.

Healthline Fitness:

Discover a wealth of fitness information, workout plans, and nutrition advice on Healthline. Stay informed with expert-backed articles and find inspiration for your fitness goals.

• Targets individuals seeking fitness information and inspiration.
• Provides high-quality articles written by experts in the field.
• Offers a variety of workout plans and guides.
• Provides a user-friendly website with easy navigation and search functionality.
• Maintains a strong social media presence.
• Offers primarily free content with some sponsored content and products.

Openfit:‍

Enjoy a diverse range of workouts with Openfit's streaming platform. From yoga and dance to strength training and HIIT, find your perfect fitness style and stay motivated with live and on-demand classes.

Targets individuals seeking a variety of workout styles and live classes.

Offers high-production value workouts with a focus on diversity and inclusivity.

Provides a wide range of workouts, including yoga, dance, strength training, and HIIT.

Offers a user-friendly platform with easy access to live and on-demand classes.

Fosters a strong community focus through live classes and social interaction.

Requires a subscription-based model for access to the platform.

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Choosing the Right Fitness Website

Selecting the ideal fitness website depends on your individual preferences, fitness goals, and lifestyle. Consider your desired workout style, budget, and the level of support you seek.

We know how big of a challenge this can be, so we're here to help you through the process! Book a free draft and session with out teams below!